5 Reasons Your Brand Should Consider An Influencer Marketing Campaign

Mike HardmanAdvertising, Content Marketing, Digital Marketing, Influencer Marketing, Marketing Trends, Social Media MarketingLeave a Comment

“Influencer marketing” seems to be on the tip of every marketer’s tongue this year…But what IS influencer marketing? Influencer marketing is a type of marketing that focuses on using key, industry leaders to drive your brand’s message. This is often done by using social media, and content marketing. Simply put, It can open up a ton of new opportunities for … Read More

5 Emerging Digital Trends That Will Make A Difference In 2017

Mike HardmanDigital Marketing, Marketing Trends, Social Media MarketingLeave a Comment

In 2016, we saw numerous ups, downs, and unexpected digital trends. As you kick off 2017, prepare to see some exciting developments that may impact your marketing plans. 1. Live platforms – a new media play Live platforms like Periscope and Facebook Live have emerged over the past couple of years, quickly becoming a popular way to engage with customers. … Read More

Why Your Business Should Be Blogging

Mike HardmanBlogging, Content Marketing, Digital MarketingLeave a Comment

Blogging is easily one of the most important assets to your brand’s inbound marketing strategy, and with the right content, your brand can greatly benefit from blogging’s effects. Blogging works. Let’s take a look at the numbers. Companies nearly double their sales leads by increasing blogging frequency from 3–5 times per month to 6–8 times per month (Hubspot). Websites with … Read More